Products and pricing

Choose the offering for your business, then compare apps, users, credits and prices. Software subscriptions, API usage and project services are priced separately.

Start with a project

1. Choose the offering for your business

Choose your offering, then compare included apps and allowances below.

Consumer Businesses

Prisma

For brands, retailers and ecommerce businesses. Reach customers with Wave; Pro adds Backhaul, Sentinel and integrated transaction data.

Configure Prisma

Experience Businesses

Live

For venues, festivals, promoters and cultural organisations. Forecast demand, plan your programme and grow ticket sales. Pricing scales with annual ticket capacity.

Configure Live

Software subscriptions

Choose a plan and compare its included apps, users and credits.

Configure

Currency

Billing

Terms

Contract terms at a glance

  • Notice periods depend on your contract region and billing term. Part A includes switching with up to two months’ notice; United States and Canada customers follow Part B.
  • Take your data with you: full export on exit in machine-readable format.
  • Billing periods depend on the selected plan and are prepaid. Prisma Pro is annual only.
  • Prepaid fees aren’t refundable, but you’re never locked into future terms.
See full Service Terms →

Projects and partnerships

Start with a specific business question or a shared marketing offer. We agree the data, deliverables and fee for your first project.

Standalone intelligence project

Resonance

Commission a standalone paid Resonance engagement for a selected assortment or product family. Get Taste Cluster intelligence and a custom assessment to choose audiences, messages or offers to test. No software subscription is required.

Explore the scope and deliverables

No subscription

A paid project, with a fee based on the agreed scope.

Discuss Resonance

Networks and buying groups

Pilot a marketing offer with your members

Choose one recurring promotion and a small group of members. Agree the local campaigns, approvals and support needed to deliver the offer.

Discuss a pilot

Ticketing partners

Launch a first marketing offer with promoter customers

Select a small customer cohort with upcoming events. Scope the partner introduction, data connection, onboarding and first campaigns together, with clear responsibilities for delivery and support.

Discuss a pilot

Project fees, software subscriptions and media spend are agreed separately. Recurring automation can support your project as a separate next step.

Required inputs and next steps

Frequently asked questions about getting started with Future Demand

Do we have to take out a subscription?

No. Resonance starts as a standalone paid intelligence engagement with an agreed scope. Recurring automation is a separate, optional next step.

Resonance: scope and deliverables
How is Prisma Pro priced?

Your annual revenue from connected transaction data determines your band. Each band includes a fixed price, users and monthly credits. Pro is prepaid annually. For revenue above 50m in your subscription currency, we prepare a custom offer.

Explore Prisma
Which data connections are included?

Pro includes our supported standard connections and data imports. Connections already set up for your company are included when they use a supported standard connector and data format. Developing a new connection or transforming data beyond those standards is quoted separately.

Explore Prisma
Who is Future Demand for?

We work with networks and buying groups, consumer businesses with large or changing product catalogues, and ticketing operators that sell or distribute tickets for event organizers. Depending on the question, start with a scoped project or a software subscription. We contract with business customers only.

Explore the use cases
Does Prisma replace our CRM?

Prisma works alongside your CRM. All plans include Wave for campaigns; Pro adds Backhaul, Sentinel and transaction data integration. Choose your plan based on the apps and data connections you need.

Explore Prisma
Does a monthly price mean a monthly contract?

A displayed monthly price does not mean monthly billing. The billing period available for your plan is prepaid. Prisma Pro is annual only. Your agreement sets the minimum term, notice periods and included services.

Term and termination
Is media spend included in the software price?

Media spend and agreed campaign or usage fees are separate from the software price. Your quote records the agreed costs and included allowances.

Usage, allowances and fees
How can we start with Future Demand?

There are different ways to get started with Future Demand:

With a software subscription

  • Prisma for consumer businesses
  • Live for experience businesses

With a recommendation API

  • Affinity – on its own or alongside Prisma or Live

With a project

  • Marketing pilot with members of your network
  • Paid Resonance engagement around a specific business question – also without a subscription
  • Marketing offer with ticketing and promoter customers

Project scope, data, deliverables and fees are agreed separately.

Plan your first project

What would you like to find out?

Let’s discuss the question, the data and a suitable first project.

Plan your first project